10/19/2011 — Every good attention-getting tactic gets less interesting the more it is used. Two years ago, I never got any simple “meeting request” e-mails. Now, I see them enough to know that the idea has become stale. Rather than delete the post, I am adding this not to show how prescient I (er, Ted) [...]
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The ages have produced many artists, writers and musicians, but very few masters on the level of Michelangelo, Mozart or Mark Twain. The same is true in business, but even more so. While most of us toil in the arenas of commerce — often aspiring to greatness — only a handful of people have a [...]
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According to Peter Ekstrom, who has made more than 200,000 cold calls in the last six years, most sales people do not have faith in the product they are selling. That is the number one reason they hate reaching out to potential new customers. At the same time, many companies spend exponentially more on incentives, [...]
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