Analytics are for cowards

by John Ribbler November 13, 2009

“Fear is a great motivator.” Art Bell Just like the brain has two incongruous hemispheres that somehow work together so that each of us can walk in a straight line (some of the time), two types of people operate businesses. Good organizations need both. Without intuitive, creative visionaries, who understand what motivates and satisfies people, [...]

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Successful but penniless CEO wins Ribby Award

by John Ribbler November 5, 2009

Previous Ribby Awards have gone to CEOs who have sacrificed personal security and comfort to help their employees make it through the recession. This month’s Ribby goes to Untours founder and CEO Hal Taussig, who has happily given away everything he and the profitable company have earned for more than a decade. The 85-year-old Taussig, [...]

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Ask yourself, “What problem can social media solve?”

by John Ribbler October 28, 2009

Is social media (or any media for that matter) inherently good or bad, value rich or worthless? If you spend any time following experts and pundits (thanks to social media, everyone’s an expert and pundit), you have to wonder whether any business can survive without blogging, tweeting, optimizing or networking.  Some extreme digital evangelists recommend [...]

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Sales and marketing got to live together

by John Ribbler October 20, 2009

In my last post, Sales vs Marketing is a Diversity Issue, I wrote that the perpetual disunity between sales and marketing departments has the same underlying dynamics as conflicts between employees of different races, genders, national origins, and religions. This view comes from my work with R. Roosevelt Thomas, founder of the American Institute for [...]

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Sales vs marketing is a diversity issue

by John Ribbler October 13, 2009

The competition, distrust and all-around enmity between sales and marketing departments in large companies is a festering problem. Some organizations try to fix it. But, they cannot without recognizing the fundamental personality differences that distinguish successful sales people and marketers.  Until they can get these perpetually antithetical people to work together companies will pay a [...]

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My unsuccessful launch of the Nike brand

by John Ribbler September 29, 2009

In the 21st century, 14-year-old kids know that before naming anything you need to get online to find out if the URL is available and the brand unregistered for the desired use.  It only takes 10 minutes.  In 1966, teenagers did not think that way and businesses needed lawyers, specialists and weeks of research to [...]

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