The biggest companies can hire almost anyone they desire. For senior positions, they often employ high-powered executive search firms to find the brightest and most successful executives. So, you have to ask why leaders of the world’s most important companies are universally out of touch with their employees, customers and the marketplace in general. … C’mon read the rest.
While the illusion of low hanging fruit can blind new companies to long-term business challenges, most mature companies (the biggest in the world) leave an insane amount of easy pickings hanging to rot on the tree. Consider that: 80% of all new marketing leads (people asking to be sold something) go untouched by sales people … C’mon read the rest.
One of the most disheartening moments in my career occurred at a meeting between senior managers of a FORTUNE 100 company and its PR team that included me. One of the client’s people asked: “What should our CEO’s position be about . . . . ?” Looking around, I was the only person shocked by … C’mon read the rest.